ABOUT US
Smarter Cycling for a Better World
We make cycling safer, more convenient, and more visible—while generating powerful data insights to improve cities for everyone.
What We Do
We design award-winning bike lights and tracking solutions that react to your ride and gather anonymised sensor data as you cycle. Our patented technology powers products like ICON3, SUMMIT2, and is used by cities and research partners to generate unique insights into cycling safety, infrastructure effectiveness, and active travel behaviour.
From individual cyclists to local authorities and mobility providers, See.Sense helps connect the dots between people and place.
Why It Matters
Cycling is key to creating sustainable transport systems—but it’s often undervalued due to limited data. See.Sense helps solve that problem. Our technology provides rich, real-world insight that supports better planning decisions, reduces emissions, and makes cities safer for all road users.
We’re proud to support initiatives aligned with Vision Zero, Net Zero, and the global push for more liveable, healthy cities.
Our Story
See.Sense was founded in 2013 by husband-and-wife team Philip and Irene McAleese, inspired by their love of cycling and a desire to make every ride safer and smarter. What started with a single innovative bike light has grown into a globally recognised leader in intelligent cycling technology. Read our story in Forbes and check out our founders' video below.
Meet The Team
We’re a dedicated team of innovators, cyclists, and technologists passionate about improving cycling experiences and reshaping cities through data and design.
Headquartered in Northern Ireland, with an office in Brisbane, Australia, our team works globally to deliver award-winning technology and insight to partners around the world.
Philip McAleese
CEO & Co-Founder
Tech entrepreneur and cycling enthusiast leading product innovation and vision at See.Sense.
Irene McAleese
Chief Strategy Officer & Co-Founder
Drives strategic partnerships, customer insight, and marketing, with a focus on behaviour change and sustainability.
Richard Pearce
Chief Operating Officer
Heads operations and customer success, ensuring seamless delivery for cities, partners, and cyclists worldwide.
Dr Richard Warwick
Lead Data Engineer
Leads data interpretation and insight delivery, bringing rigour and clarity to complex mobility datasets.
Abhishek Kumbhar
AI & Machine Learning Engineer
Designs and implements AI models that power See.Sense’s patented road sensing and behavioural insights.
Charlie Wilson
Business Development Manager
Focused on building strategic relationships and expanding the reach of See.Sense’s technology across cities, mobility operators, and industry partners.
Roshan Surya
Digital Marketing Intern
Drives brand growth through digital marketing and social-media strategies that boost engagement, visibility, and conversions.
Partners & Recognition
See.Sense technology is used by cities, governments, and researchers across Europe, North America, and Australasia. We’ve partnered with the UK Department for Transport, Cycling Ireland, Transport for Victoria, and numerous city authorities and mobility operators.
Our products have won multiple awards for innovation, design, and social impact.